Remind customers to leave a review

Use case

This workflow will create an automatic post-purchase review email to send to customers to help solicit product reviews which can be used to help build your SEO and drive more traffic to your store.

Workflow setup

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Create a new workflow.
Select the Order Completed trigger.
Click Add Action and select Send Email.
Select the action Send Email and include the variable {{ customer.email }} as the email address.
Populate the required fields.
Create your email content which invites the customer to review the products they have recently purchased. Use the variable {{ order.items }} to display the customer’s last purchases in a format of your choosing.
Set the timing to Scheduled and select an appropriate time of the day and week. Be sure to leave a sufficient minimum wait to allow for shipping.
In order to make the review process as easy as possible, you can link customers directly to the review form on a product page. Simply add a HTML anchor link to the url_append field of the {{ order.items | template: 'review-rows' }} variable. Any text added to this field is automatically appended to each product URL.
Click the Preview link to preview your email to ensure it is correct.

Example

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